ServiceNow NOW

ServiceNow trades at 6.2x EV/NTM revenue on a $112.96B enterprise value. Revenue grew 20.5% year over year to $4.11B in the quarter ending September 2026, an annual run rate of $16.42B. ServiceNow reports a 70.5% gross margin and 27.5-month CAC payback.

ARR ($M)
15952
Net Dollar Retention
--
ARR Growth
20.9%
EV / NTM Revenue
6.2x
Payback Period
27.5
EV / Run Rate
6.9x
Price & Key Metrics
Price Performance
Company Details
Share Price: 106.01
Last Filing Date: 2026-09-30
Fiscal Year End: 12-31
Last Filing: Form
Founding Year: 2004
IPO Year: 2012
% of 52 wk High: 12%
Description
ServiceNow Inc. is a software-as-as-service firm with products to structure and automate various business functions, primarily IT services, for enterprise customers. The company began with IT service management, or ITSM, applications, expanding to IT operations management, or ITOM, and IT business management, or ITBM.
Categories
Application Software Enterprise Software B2B SaaS Mature SaaS non-PLG
Valuation
Market Cap: 110,038.38
Enterprise Value: 112,955.38
EV / Revenue Run Rate: 6.9x
EV / NTM Revenue: 6.2x
EV / 2026 Revenue Estimates: 7.0x
EV / 2027 Revenue Estimates: 5.9x
EV / 2028 Revenue Estimates: 5.0x
Key Business Metrics
Net Dollar Retention: --
Customers: 8800
ARR: 15,952
ARR Growth %: 21%
ARR/Customer ($K): 1,812
ARR/Employee ($K): --
Revenue
Revenue Run Rate: 16,424
ARR: 15,952
2026 Revenue Estimates: 16,183
2027 Revenue Estimates: 19,095
2028 Revenue Estimates: 22,565
LTM Revenue: 15,431
Last Year Run Rate: 13,628
Growth
Revenue Growth: 21%
ARR Growth: 21%
Growth Persistence: 94%
2026 Revenue Growth Estimates: 22%
2027 Revenue Growth Estimates: 18%
2028 Revenue Growth Estimates: 18%
Financials
Quarterly
Calendar Year
Frequently Asked Questions

How fast is ServiceNow growing?

ServiceNow grew revenue 20.5% year over year, reaching $4.11B in the quarter ending September 2026.

What multiple does ServiceNow trade at?

ServiceNow trades at 6.2x EV/NTM revenue and 6.9x EV/run-rate, on an enterprise value of $112.96B.

Is ServiceNow profitable?

For ServiceNow, operating income was $385.0M last quarter and LTM free cash flow margin is 30.8%.

How long does it take ServiceNow to pay back CAC?

ServiceNow recovers customer acquisition cost in about 27.5 months.

What sector is ServiceNow in?

Public Comps classifies ServiceNow under Application Software, Enterprise Software, B2B SaaS, Mature SaaS, and non-PLG.

Where does Public Comps get ServiceNow's data?

Figures come from ServiceNow's own SEC filings, normalised into a consistent quarterly format and refreshed after each earnings release.